Choose Your Own Adventure

April 2, 2010 at 8:53 am Leave a comment

by Tony

Remember those Choose Your Own Adventure childhood books that gave you the power to determine how the plot unfolded? Personally, my favorite was, “The Cavern of Doom” but I think Mike D may have preferred “Fabulous Terrible,” the first in their series for girls – must be where he learned to be such a ladies man.

As a nod to those simpler times, we’re letting you choose your own travel adventure during this unique, interactive webinar. We will supply the travel technology experts – Mary Ann McNulty, Content Director at and Susan Steinbrink, Senior Research and Corporate Market Analyst at PhoCusWright. You write the storyline. Will you turn to page seven and discuss how mobile is affecting your travel program, or will you skip to page 14 and delve into hotel attachment rates?

Webinar: An Open Dialogue with Travel Technology Experts
April 21, 2010 | 11am PDT
Click here to register –

It is a two step process. Once you register for the webinar, click here to craft your journey by submitting topics and questions to our panelists by April 12th. Please be as specific as possible so that we don’t take too much poetic justice with your suggestions. For example, rather than just asking about “mobile travel technology” challenge us with a question like “how can a mobile travel app help save me money?”  Below are some categories to consider:

Mobile | Expense management | Adoption | ROI of your travel program
Data consolidation | Social networking | Telepresence | Ancillary fees

Entry filed under: Ancillary Fees, Business Travel, expense, Mobile, Social Media, Tony's thoughts, User Experience. Tags: , , , , , , .

Tony D, BVDs and the TSA Are you there yet? Have you figured out how to measure the ROI of travel?

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