“The Eruption,” an Icelandic volcano and a boon to travel alternatives

May 18, 2010 at 3:48 pm Leave a comment

by Mike

I may not be “The Most Interesting Man in the World,” but there is a good chance I’m “The Most Nicknamed Man in the World.” From “Chainsaw” to “The Explosion,” a legendary story is associated with each of these monikers. It’s only day two of the ACTE Global Education Conference, and I’ve already been dubbed “The Eruption.” If you want to know why, you’ll have to track me down to hear the story in person. For now, it’s up to your imagination.

One hint. You can cross Eyjafjallajokull, the Icelandic volcano, off your list of guesses. However, that ash cloud madness has thrown the travel industry in a discombobulatory state for months, and the end may not be near. Its last eruption in 1821 lasted off-and-on for 13 months.

It’s no surprise that this has resulted in a significant boost in business for companies like Cisco. Rather than leave their employees stranded in airports like Tom Hanks in “The Terminal,” companies are leveraging technologies like telepresence or web conferencing as viable travel alternatives. It may surprise outsiders that Rearden Commerce has actually been offering web and audio conferencing solutions for 5 years. They’re not only a valuable replacement during times of natural disasters or other travel disturbances, but frankly, there are often times when the ROI of an in-person meeting doesn’t justify the cost of the trip.

Tony recently hosted a panel that covered this topic. Click here to check out the recording and hear some practical advice from Mary Ann McNulty (Promedia.travel), Susan Steinbrink (PhoCusWright) and Lehi Mills (Travizon). Whether you are a TMC, a corporate travel manager or involved at all in finance or procurement, this is a topic that you should not be ignoring.

I’m happy to discuss this more with you. Track me down at ACTE or shoot me a message anytime. I may even share the story of how I was recently christened “The Eruption.”

Entry filed under: Business Travel, Mike's musings, Travel ROI. Tags: , , , , , , , , , , , .

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